Page 7 - THE ROMANIAN HEALTH CARE

Introduction

This market study into the Romanian healthcare sector was commissioned to Export Market

Research by the Embassy of the Kingdom of the Netherlands in Bucharest, Romania. This

study investigates the health of the Romanian people as well as the health care system in

Romania. Based on these two subjects a deeper investigation is made into the commercial

opportunities and the possibilities of cooperation in research and education.

The report is addressing multiple audiences. Inevitably there is some information that is not
so relevant to every reader. The main audiences are:

 Commercial parties that are looking for export opportunities

 Readers from the governmental institutions and related

 Readers from a teaching and research perspective.

The guide for readers reads like this:

1. Commercially interested readers, chapters: 1: Introduction to Romania; 2: Health in

Romania; 5: Business opportunities in the Romanian health sector; 6: Market entry

and business culture; Conclusion; Annexes (for company profiles).

2. Readers from government, education and research, chapters: 1: Introduction to

Romania; 2: Health in Romania; 3: The Romanian healthcare system; 4: Romanian

health education, scientific research and R&D; Conclusion.

This report is a combination of desk research, field research and the experience of the author

as an export manager for Romania. I have interviewed various experts in the field to

complement the document and statistical analysis. I did to my best abilities without a

prejudice and errors in representing data are mine. However, I can’t guarantee the quality of

all data used. In case where I have doubts or experts interviewed have doubts, it will be
indicated in the sections concerned.

Writing about a country and its culture will lead to generalisations about that country, it does

not include all aspects of Romania. That is unfortunate, but it was needed to give the reader
information about how things work in Romania. Reality in all its shades can’t be presented in

this report.

Researching and writing about the health of people in a country leads inevitably to facts and
conclusions about the health of the people in that country.

When writing about health these facts and conclusions become very personal as they concern

the health of the Romanian people. Especially, it can lead to thoughts of the people in

Romania that “we” (the Dutch) are thinking negatively about them or are patronising.

5